Food Service / Restaurant
Family Restaurant Goes from Page 3 to the Map Pack on Google
Family-owned Italian restaurant, 15 years in business
The Challenge
A family-owned Italian restaurant in a competitive suburban market had been in business for 15 years with a loyal customer base, but was invisible online. Their website was a single-page site built on a free Wix plan with a PDF menu, no hours on the homepage, and a loading time of over 8 seconds. When customers searched for 'Italian restaurant' plus their city name, the restaurant appeared on page 3 of Google results — effectively invisible. Meanwhile, newer restaurants with better websites were capturing the online search traffic and growing faster despite having inferior food and fewer years of reputation.
The Solution
SitesByTed scored the existing site at 22/100 and rebuilt it overnight. The new site featured an HTML menu organized by category (replacing the PDF), prominent hours and location on the homepage, online reservation integration, a photo gallery of dishes and the dining room, and local SEO structure targeting 'Italian restaurant [city]' and related searches. The site included proper local business schema markup, optimized meta descriptions, and a blog section that Ted populated with posts about Italian cooking, seasonal specials, and local event tie-ins on the Grow plan.
The Results
- Moved from page 3 to the Google Map Pack within 60 days
- Online reservation requests increased from 3 to 22 per week
- Website traffic grew from 400 to 1,800 monthly visitors
- Google Business Profile views increased 280%
- Friday and Saturday evening bookings increased by 35%
- Google PageSpeed score improved from 15 to 96 (mobile)
Site rebuilt overnight. Map Pack ranking achieved within 60 days. Full traffic growth realized over 90 days.
"We have been here 15 years and the new places in town were getting all the online traffic. Our food is better — we just did not exist on Google. Ted fixed our website in one night, and within two months we were showing up in the map when people searched for Italian food. Our weekend reservations are up 35%. That is real money from a $500 investment."
— Owner, Family Italian Restaurant
Your business could see results like these.
See your new site before you pay a dime.