General Contractor Doubles Lead Volume After Overnight Website Rebuild

The Challenge

A well-established general contractor in a mid-size Southern city had a strong reputation and steady referral business, but their website was built in 2018 and had never been meaningfully updated. The site loaded in over 7 seconds on mobile, was not responsive, and had no project gallery. Despite getting 2,100 monthly visitors from Google, they were only converting 15 of them into contact form submissions per month. The owner knew the website was a problem but could not justify $10,000 and 8 weeks for an agency rebuild during their busiest season.

The Solution

SitesByTed scored the existing site at 31/100 and rebuilt it overnight. The new site included 7 pages with individual service pages for kitchen remodeling, bathroom renovation, additions, decks, and general contracting. Each page was SEO-optimized for local searches. A project gallery was created with the contractor's existing photos, properly compressed and optimized. Click-to-call buttons and contact forms were placed on every page. The site loaded in 1.8 seconds on mobile with a PageSpeed score of 94.

The Results

• Contact form submissions increased from 15 to 38 per month (+153%)
• Monthly website visitors grew from 2,100 to 2,800 (+33%) from improved rankings
• Mobile bounce rate dropped from 73% to 41%
• Google PageSpeed score improved from 28 to 94 (mobile)
• Average page load time decreased from 7.2 to 1.8 seconds
• Estimated additional monthly revenue: $76,500 based on average job value

Site rebuilt overnight. Live on the contractor's domain within 24 hours of approval.